Mark Tungate - Mark Tungate

Mark Tungate Frantsiyaning Parij shahrida joylashgan ingliz yozuvchisi. U muallifi Media monolitlari: Media brendlari qanday rivojlanadi va yashaydi (2004), Moda brendlari: Armani-dan Zara-ga brend uslubi (2005, Uchinchi nashr 2012), Adland: Reklamaning global tarixi (2007 yil, 2007 yil ikkinchi nashr, 2007 yilgi eng yaxshi biznes kitoblari ro'yxatiga kiritilgan) Kutubxona jurnali), Markali erkak: Erkaklarga marketing (2008), Hashamatli dunyo: hashamatli brendlarning o'tmishi, bugungi va kelajagi (2009), Markali go'zallik: marketing bizning tashqi ko'rinishini qanday o'zgartirdi (2011) va Qochish sohasi: sayohat biznesi qanday ikonik va innovatsion brendlar qurgan (2017), barchasi Kogan Page tomonidan nashr etilgan. Tungate ham hamkorlik qildi Renzo Rosso, kiyim-kechak kompaniyasining asoschisi Diesel S.p.A., kitobda Ellik (Gestalten Verlag, 2006), Rosso hayoti va Diesel markasi haqida. Grafika dizayni Barselonadagi ijodiy jamoa Vasava tomonidan yaratilgan.

Adabiyotlar

• https://web.archive.org/web/20110716220702/http://www.theadvertisingshow.com/en/art/1161/
• https://web.archive.org/web/20071103103108/http://brandchannel.com/books_reviews.asp?sb_id=598
• http://adage.com/bookstore/post?article_id=120205
• https://web.archive.org/web/20110607133003/http://www.libraryjournal.com/article/CA6539330.html?q=Adland
• http://www.nysun.com/business/different-methods-marketers-use-to-lure-men/75719/
• http://www.shift.jp.org/en/archives/2006/02/fifty_by_diesel.html

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